AirWatch Named Champion in 2014 Frost Industry Quotient for Australian MDM Market with Overall Top Placement

— Report highlights strong partner network, presence across verticals and rapid customer adoption; AirWatch received overall top placement with highest scores in revenue market share

SYDNEY, October 27, 2014 /PRNewswire/ — AirWatch® by VMware®, the leading enterprise mobility management (EMM) provider, announced today it has been named a Champion in the Frost Industry Quotient for Australian Mobile Device Management Market, 2014* by Frost & Sullivan, with the overall top placement on the quotient. The well-established AirWatch channel partner network and its ability to serve large-scale deployments led to AirWatch being listed as one of two Champions and highest in revenue market share.

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Download the Frost & Sullivan Frost Industry Quotient (IQ): Australian Mobile Device Management Market, 2014

Frost & Sullivan evaluated 10 major mobile device management (MDM) vendors in the Australia market, which grew 95.7 percent in 2013 from the previous year, according to the report. AirWatch is listed as one of two champions and is the highest champion in both revenue market share and future growth strategy. AirWatch “holds a dominant position in the market,” according to the report, which cites the strong AirWatch channel partner network and its large scale deployments.

“The MDM market in Australia has been growing at such a rapid pace, and AirWatch’s commitment to its channel partner network and enterprise-wide deployments has secured its spot as one of our top vendors in the market,” said Audrey William, Research Director, Australian ICT Practice, Frost & Sullivan. “The market is growing rapidly, nearly doubling in 2013, and AirWatch is uniquely poised to take advantage of this growth, thanks to its partnerships with the top telcos and other trusted mobility players in the region.” William, who authored the report, will be speaking at AirWatch Connect Sydney this week.

Additional AirWatch strengths noted in the report include a diverse vertical presence and rapid customer adoption. Key channel partners include Telstra, MSC Mobility and UXC Connect, and AirWatch is continuing to grow relationships with Dimension Data and Optus. Frost & Sullivan also noted a significant AirWatch presence across major vertical markets as a key strength, thanks to “increasing interest from the Government and Healthcare sectors” in addition to the primary banking, financial services and insurance (BFSI) and retail industries.

“AirWatch quickly prioritized Australia in our MDM strategy, and we were focused on building our partner ecosystem and trust with the top companies in the region, together creating the best solutions for our customers,” said Rob Roe, managing director, Australia and New Zealand, AirWatch by VMware. “Our Champion placement in this report reflects our ability to execute the vision of simplifying enterprise mobility. This has now expanded to simplifying end user computing. We look forward to sharing information on the evolving market and many other accolades and innovations with our customers, partners and prospects at AirWatch Connect Sydney later this month.”

Earlier this year, AirWatch announced Secure Content Locker complies with Australian Signals Directorate’s requirements to provide PROTECTED level security status. In 2013, Frost & Sullivan reported AirWatch led the Australian MDM market based on market share. Frost & Sullivan also selected AirWatch for the 2013 Australia Excellence Award for Mobile Device Management Vendor of the Year.

To learn more about AirWatch, visit http://www.air-watch.com/. For more information on AirWatch Connect Sydney, visit www.air-watch.com/connect/sydney-2014.

* Frost Industry Quotient (IQ): Australian Mobile Device Management Market, 2014 by Audrey William.

About AirWatch by VMware
AirWatch by VMware is the leader in enterprise mobility management, with more than 13,000 global customers. The AirWatch platform includes industry-leading mobile device, email, application, content and browser management solutions. Organizations can implement these solutions across device types and use cases, including complete EMM for corporate and line of business deployments, and containerized solutions for bring your own device (BYOD) programs. Acquired by VMware in February 2014, AirWatch is based in Atlanta and can be found online at www.air-watch.com. VMware is headquartered in Silicon Valley and can be found online at www.vmware.com.

Press Contact:
Justin Grimsley
Public Relations
justingrimsley@air-watch.com
+1-404-353-6253