Antony Hicks Joins Leapfrog As Chief International Officer

EMERYVILLE, Calif., Sept. 30, 2014 /PRNewswire/ — LeapFrog Enterprises, Inc. (NYSE: LF), the leader in educational entertainment, today announced that Antony Hicks has joined the company as chief international officer. In this role, Mr. Hicks will be responsible for providing strategic leadership and management to international operations as LeapFrog grows its current international businesses and extends its global reach through entrance into strategic new markets.

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"We are thrilled to welcome such an experienced and well-respected international management veteran to our LeapFrog team. Tony comes to us with more than 20 years of leadership experience overseeing international growth and expansion for some of the most respected and recognized global companies," said John Barbour, chief executive officer at LeapFrog. "Tony is a terrific addition to our team, and his strong background in managing global teams and developing new markets will be essential to our efforts to deliver the best educational entertainment experiences for children all around the world."

Mr. Hicks has extensive experience in developing businesses in Asia. Prior to joining LeapFrog, Mr. Hicks was chief executive officer, Indochina at The Carlsberg Group where he was responsible for leading the company’s Indochina region, driving market share across the key countries in the region. Mr. Hicks has also held leadership positions at other world-class organizations including managing director and chief commercial officer, Asia Pacific for Molson Coors Brewing Company.

"I am excited and proud to join an organization that has such a positive impact on millions of children’s lives every day," said Mr. Hicks. "LeapFrog’s mission to help children achieve their potential by providing the best educational entertainment experiences is inspiring. I am looking forward to identifying and growing international opportunities which will extend the reach of this vision and result in strong global growth for the LeapFrog brand."

About LeapFrog
LeapFrog Enterprises, Inc. is the leader in educational entertainment for children. For nearly 20 years, LeapFrog has created award-winning learning solutions that combine educational expertise, innovative technology and a child’s love for fun. With experiences that are personalized to each child’s level, LeapFrog helps children achieve their potential through LeapFrog’s proprietary learning tablets, learn to read and write systems, interactive learning toys and more, all designed or approved by LeapFrog’s full-time in-house team of learning experts. LeapFrog’s Learning Path, the ultimate guide for parents on early childhood, is designed specifically to help support and guide their child’s learning with personalized ideas and feedback, fun activities and expert advice. LeapFrog is based in Emeryville, California, and was founded in 1995 by a father who revolutionized technology-based learning solutions to help his child learn how to read. Learn more at     

TM & © 2014 LeapFrog Enterprises, Inc. All rights reserved.


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