–The company’s extensive and scalable product line places it in a unique position to serve both enterprises and carriers
MOUNTAIN VIEW, Calif., Dec. 3, 2014 /PRNewswire/ — Based on its recent analysis of the network monitoring and testing market, Frost & Sullivan presents Empirix with the 2014 Global Frost & Sullivan Award for Product Line Strategy Leadership. A provider of real-time, end-to-end test, monitoring and analytics solutions, Empirix has clocked an impressive growth rate of more than 20 percent during the past five years. Through its extensive yet scalable portfolio of products, the company continues to pioneer new methodologies for the test, monitoring and validation of network performance for a broad spectrum of industries.
"The patented deep packet inspection (DPI) capability is probably the most important element of the Empirix solution when applied to the mobile environment," said Frost & Sullivan Research Analyst Rohan Joy Thomas. "The solution can extract metadata from thousands of protocols and applications before categorizing them to identify actual service and application usage behavior. This drastically cuts down on analysis time and allows customers to gauge the information and solve issues on a priority basis."
Further, the Empirix product portfolio is quite scalable. Based upon the capacity of testing required, the Empirix solution can be scaled to support tier 1 enterprises and operator networks. The testing solutions are also available as a software service on a subscription basis. This is particularly useful for enterprises and service providers that have deployed their proprietary data on the cloud.
"As the growing influence of software-defined networks (SDN) and network functions and virtualization (NFV) brings enterprises and carriers closer than before, Empirix has had the vision to create a common platform applicable for both enterprise test and monitoring, as well as carrier-grade validation," noted Rohan. "This places Empirix in a superior position to test and holistically monitor information across the two."
Empirix is also one of the few vendors that can unify traditional metrics with newer sources of customer data, such as dedicated network probes or unified communications coming in from applications like Microsoft Lync or Avaya. As a result, it can carefully analyze and measure the quality of experience (QoE) from the customer’s perspective in terms of application experience, application response, and general availability. After the metrics are adjusted, the information is then fed back into the system. The entire process is iterative, ensuring that the test, monitoring, and analyses methodologies are controlled.
Such a level of customization is made possible by Empirix’s approach that gets it fully acquainted with its customer’s operational and business environment right from the pre-sales phase of positioning the product. As a result, a partnership is forged by the deployment phase. Empirix customizes its assurance solutions based upon the customers’ requirements, prioritizes them according to their needs, and ensures support every step of the way. This includes an eSupport portal for end users to receive regular updates, resources, and other downloadable content, as well as an eLibrary that contains extensive digital information on the various applications.
"Empirix’s main areas of growth are within unified communications and telecom technologies, such as 4G (LTE) and Voice over Internet Protocol (VoIP)," concluded Rohan. "As the demand for these protocols and technologies continues to increase, Empirix will be in a unique position to address this trend with its innovative lineup of products and services."
For the reasons mentioned above, Empirix is a worthy recipient of Frost & Sullivan’s 2014 Global Product Line Strategy Leadership Award in network monitoring and testing. Each year, Frost & Sullivan presents this award to the company that has developed a comprehensive product line that caters to the breadth of the market it serves. The award recognizes the extent to which the product line meets customer base demands, the overall impact it has in terms of customer value, as well as increased market share.
Frost & Sullivan’s Best Practices Awards recognize companies in a variety of regional and global markets for outstanding achievement in areas such as leadership, technological innovation, customer service, and product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research.
Empirix is the recognized leader in end-to-end network performance visibility with the unique ability to analyze customer behaviors by application in real time. We help service providers, mobile operators, contact centers and businesses master complexities and optimize business processes to reduce operational costs, maximize customer retention and grow top-line revenue. Through testing, monitoring, analytics and intelligence, Empirix helps companies around the world realize the full value of their technology investments. Empirix was acquired in 2013 by private equity firm Thoma Bravo as the first step in an aggressive strategy to take advantage of growth opportunities in the network services industry. The company is creating a comprehensive portfolio of end-to-end network service assurance solutions that will offer customers an integrated performance management solution in an otherwise fragmented market. To read more visit http://bit.ly/Empirix
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