Frost & Sullivan Recognizes Asurion’s Robust Product Portfolio and Service Offerings in Mobile Support and Protection

– Asurion is at the forefront of product innovation in the global wireless market due to its wider range of service choices

MOUNTAIN VIEW, Calif., Jan. 15, 2015 /PRNewswire/ — Based on its recent analysis of the mobile support and protection market, Frost & Sullivan recognizes Asurion with the 2014 Global Frost & Sullivan Award for Product Leadership. With more than 280 million consumers worldwide, an attractive service offering, and strong relationships with leading mobile operators, Asurion is the market leader in the mobile support and protection market. By enabling a comprehensive, personalized mobile support and protection experience, Asurion facilitates a superior connected life.

Asurion receives the Frost & Sullivan Product Leadership Award

Asurion receives the Frost & Sullivan Product Leadership Award

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Asurion’s mobile services help consumers protect their phones and data throughout its lifecycle by:

1) Offering an economical, easy method of receiving a next-day device replacement for loss, theft, damage and malfunction
2) Providing device recovery, security, privacy and cloud-based data backup solutions, and
3) Enhancing customer experience through a personalized support experience to answer questions quickly and improve the performance of their device.

"By addressing all types of device and data protection requirements, Asurion’s mobile support and protection services can ensure the seamless continuation of a subscriber’s mobile experience," said Frost & Sullivan Mobile & Wireless Research Director Brent Iadarola. "This is a significant benefit for consumers, and for Asurion’s partners that do not have to work with multiple providers for their mobile support and protection requirements."

Asurion has best-in-class assets and expertise in mobile support and protection. It leverages a convenient app and web experience to help customers gain access to specific elements of Asurion’s mobile support and protection services. Other product innovations include advanced location capabilities (to accurately determine a mobile phone’s location), zero-rated mobile data backup services, device diagnostics and permissions-based remote device troubleshooting.

Meanwhile, the company’s unique approach to knowledge management allows it to extend support to not only the customer device but everything they connect the device to, in one call. It is the only company that has invested across every contact channel (web, phone, mobile), enabling it to offer service to customers on the channel of their choice.

"Asurion’s mobile support and protection solutions are designed to help users avoid smartphone issues before they happen, and optimize the usage of features and functionality on their devices," noted Iadarola. "Premium support services allow carriers to shift the customer relationship from needs based support to proactive support, which is an effective way to enhance customer loyalty."

Asurion is focused on working with mobile operators throughout the world to help them address the unique mobile support and protection requirements of their customer base. For its strong product portfolio, service and support capabilities, and the overall strategic acumen of a leadership team dedicated to speed of execution, Frost & Sullivan is pleased to present Asurion with the 2014 Global Product Leadership Award.

Each year, Frost & Sullivan presents this award to the company that has developed a product with innovative features and functionality, gaining rapid acceptance in the market. The award recognizes the quality of the solution and the customer value enhancements it enables.

Frost & Sullivan Best Practices awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research to identify best practices in the industry.

About Asurion

For more than 20 years, Asurion’s innovation and dedication to delighting customers has made it the preferred provider of technology protection to the world’s largest wireless carriers, trusted retailers and popular device manufacturers.  Asurion’s 15,000 global employees support its 280 million consumers with an award-winning experience delivered through products and services that have set the standard in the industry and made Asurion America’s #1 Protection Plan provider. The company’s fully integrated, end-to-end solutions, which are customized for its carrier, retail and device manufacturer partners, include premier support that enables consumers to fully utilize their digital devices and products; applications to protect privacy and provide security; and rapid replacement (usually overnight) of lost, stolen, damaged, or malfunctioning devices. When a product is missing or simply doesn’t work properly, Asurion solves the problem with people and processes operating 24 hours a day, seven days a week, speaking six languages, and working across any device, platform, or provider. For more information about Asurion, please visit

About Frost & Sullivan

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Mireya Espinoza
P: +1-210-247-3870
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