Bangkok: The Thai Health Promotion Foundation (ThaiHPF) and the Alcohol-Free Network, alongside the Bangkok Metropolitan Administration's Public Health Department, have joined efforts to assess the safety and enjoyment of the recent Songkran festival. They emphasized the importance of implementing the 5P measures and the 3S model, aiming to set Bangkok as a world-class Safety Destination.
According to Thai News Agency, during the Songkran festival in 2026, Bangkok witnessed a surge in tourism, particularly in Silom Road, Khao San Road, and central business districts like Siam Square. Over two million individuals visited these areas during the festivities, yet Bangkok still records the highest road accident fatalities in the nation, notably in outer areas during early morning hours. This prompts the need for district-specific safety plans, increased checkpoints, and public involvement. Additionally, several violations of alcohol control laws were reported, highlighting the need for stricter monitoring by both authorities and the private sector.
Mr. Paitoon Ngammuk, Deputy Director of the Bangkok Metropolitan Administration's Public Health Department, noted the positive feedback regarding the festival's safety measures. The BMA implemented the "5 P" measures-prohibiting powder, nudity, high-pressure water guns, alcohol, and weapons-alongside the "3S" framework of Safety, Spirit, and Soft Power. This strategy allowed districts to tailor their celebrations, with Silom Road's Incident Command System serving as a successful model. Discussions are underway to determine zoning regulations to prevent water-playing in sensitive areas.
Ms. Pornphan Wattanasin, Director of Bang Rak District, highlighted the role of cooperation from various sectors in making the Silom area a top water-splashing destination. Safety measures included AI facial recognition and CCTV systems. In Pathum Wan District, the Songkran event catered to families, while in Phra Nakhon District, a network was established to monitor crime and alcohol advertising. The private sector also contributed, sharing experiences in managing alcohol consumption zones.
Efforts in other districts, like Chom Thong and Prawet, focused on community-based security and rest areas to prevent accidents. This approach has proven effective, though further involvement from community leaders and police is needed during high-risk periods.
Mr. Teera Wacharaprannee, Director of the Alcohol-Free Network Office, stated that reducing alcohol consumption has enhanced safety in public gatherings, becoming a norm for event organization. The private sector's positive response is evident, with alcohol-free initiatives in various locations across the country. However, businesses should adhere to laws to ensure public safety and benefit.