New york: "Cee-Nunu," the campaign featuring Zee Phruek and Nuniw Chawarin, took center stage as it was displayed prominently on a giant screen in Times Square, New York, marking a significant milestone for THE KLINIQUE.

According to Thai News Agency, the grand launch event for 'Zee-Nunu' was hosted by Dr. Apiruj Thongwat, CEO of The Klinique Medical Clinic Public Company Limited, at Siam on February 25, 2026. The event drew a significant crowd of fans, both local and international, who showed immense support. The campaign's hashtags quickly rose to number 1 trending in Thailand and number 2 worldwide, demonstrating the strong support from fans globally.

THE KLINIQUE's innovative marketing strategy of featuring Cee-Nunu on a Times Square screen created a viral sensation, highlighting the campaign's journey from its launch to reaching an international audience. This accomplishment underscores the collaborative power of the brand, artists, and fans, as THE KLINIQUE became the first Thai clinic brand to leverage a global media platform. This effort showcased the brand's potential and the high-quality standards of Thai beauty clinics to a worldwide audience.

Dr. Apiruj Thongwat emphasized the importance of safety and standards in self-care, stating that THE KLINIQUE elevates its services to meet international standards, ensuring clients receive personalized results. He noted that Zee and Nunew symbolize the proactive self-care mindset of the new generation, enhancing Thailand's reputation as a reliable beauty destination. The campaign is a testament to the synergy between the brand, artists, and their supporters.

Fans and young people are encouraged to engage with THE KLINIQUE Skin Icons, Zee Phruek and Nuniw Chawarin, through the 'ZEE YOUR NEW SKIN' campaign. This initiative offers improved skin care services and experiences at all THE KLINIQUE branches, emphasizing professionalism, precision, and personalized care. The campaign aims to elevate the skincare experience beyond aesthetics, instilling confidence in individuals' real-life interactions.