Driven by comprehensive intellectual property to help SMEs access information successfully

Nonthaburi, Director-General of the Department of Intellectual Property moves forward with 4 proactive missions. Committed to promoting Thai people to own innovations and valuable intellectual property. both in terms of promoting creativity Has provided advice to over 10,000 SMEs with a system to analyze trends in patent technology. to create additional economic value Leading the country beyond the middle income trap Mr. Wutthikrai Leeveeraphan, Director-General of the Department of Intellectual Property, revealed that throughout 2023, the Department has carried out intellectual property missions in all dimensions. In terms of promoting creativity, we provide comprehensive intellectual property consulting services, reaching more than 10,000 SMEs, and have a patent technology trend analysis system. Helps Thai businesses stay informed about their competitors/partners. and see gaps in technology development in order to plan strategies or product development guidelines and encourages the new generation to creat e music, invading the Asian streaming market in Hong Kong, Malaysia, Indonesia, and Thailand, with over 10 million views. For the promotion of commercial use of intellectual property, such as upgrading 200 Thai GI products, creating a market value of more than 58,000 million baht, promoting the creation of Thai sports brands internationally with intellectual property to be easily remembered and protected worldwide. Organizing an intellectual property expo To showcase Thai creative innovations and create business opportunities Create more than 100 million baht of money circulating in the work, etc. Mr. Wutthikrai added that In terms of providing protection for intellectual property Technology has been used to enhance service levels, such as the IP e-Registration system. Covers everything from submitting an application via e-Filing, paying via e-Payment, receiving receipts via e-Receipt, and receiving important documents via e-Certification Helps reduce steps and costs. Image Search system helps check for tra demark similarity. AI Search system helps reduce request review time. Including services for registering various types of intellectual property in an expedited manner (Fast Track) and finally in the area of ??protecting intellectual property rights. Organized an event to destroy more than 1.2 million items in intellectual property infringement cases with a damage value of more than 600 million baht. Developed proactive measures to prevent infringement, both online and offline. Including promoting mediation of disputes both domestically and abroad. To reduce the number of cases going to court Saves time and money. However, during the last 6 months of fiscal year 2024, the Department continued to promote the creation and commercial use of intellectual property. There are important projects such as promoting Thai soft power through intellectual property. To increase trade competitiveness in 11 industries, upgrading Thai GI products, promoting food tourism and expanding marketing channels both domestically and a broad. The Department aims to create a market value of 64,000 million baht by promoting the creation of online cartoons (T-Toons) that have more than 60 million readers per month worldwide. Push for amendments to patent, copyright, and geographic indication laws. To meet the needs of commerce in the digital age Including creating a development plan for Thailand's intellectual property in 2024-2026 to increase the efficiency of the protection system and protecting intellectual property rights. There is an important milestone in moving forward to take Thailand out of the WL list as well. Source: Thai News Agency