Bangkok: A group of victims has filed a police report against "Jae Tum," the owner of a renowned consignment shop for luxury branded goods, after being defrauded of over 50 million baht. The victims consigned their bags and luxury items to the shop but received no payment. Jae Tum attributed the issue to her business partner abandoning the project and funds being tied up in the opening of a new shop. More than 30 victims have come forward with losses totaling 50 million baht.

According to Thai News Agency, Mr. Tankhun Jittisara, president of the Santi Prachatham Club, led the victims to file a complaint with investigators at the Consumer Protection Police Division. They sought legal action against Jae Tum after their luxury goods were not sold as agreed.

The investigation uncovered that Jae Tum had falsely claimed that a wealthy individual, identified only by the initials "N," was interested in investing to expand her business. It was revealed that she relocated her shop from Sukhumvit 49 to a luxury building in Thonglor 13, spending over 20 million baht on renovations to enhance credibility. The victims, who had known and conducted business with her for over six years, noted timely payments until issues emerged in late 2025.

When pressed for payment, Jae Tum often cited accounting issues or claimed her business partner had abandoned the venture, leaving funds tied up in a new shop. Some victims reported receiving counterfeit goods or having genuine items replaced with fakes. Currently, over 30 victims have reported losses, with damages initially estimated at over 50 million baht, potentially rising to 100 million baht as more victims come forward.

The Thonglor Police Station has arrested Jae Tum, denying bail due to the high value of damages and potential classification as public fraud. Victims are concerned that if released on bail, the suspect might tamper with evidence and have filed a petition to oppose bail.

The victims caution the public to thoroughly verify the history of any shop before engaging in transactions. They emphasize vigilance to prevent business owners from exploiting loopholes and causing similar financial losses.